Healthy Habits
Website and game development, radio advertising, new product design
Objectives
To increase brand awareness.
To strengthen brand awareness.
To educate and inform prospective franchise buyers.
To create an innovative, dynamic and fun user experience.
Create a sense of what to expect from the Healthy Habits culture.
Solution
Website and interactive game. Data collection, Flash dynamic interactivity, Online nutritional calculator, Store finder,
2 Dimensional animation.
Results
Increased brand awareness,
Sales tool for prospective franchisees,
Data collection for prospective consumers and franchisees,
Online competition that increased website traffic
and store traffic.
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Industry : Franchise,Health & Lifestyle,Travel & Hospitality
Scope : Creative Direction
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