Downtowner
Promotional & Local Area Marketing, Email Marketing, Website Design & Development
Objectives
The Downtowner Hotel required the following:
Improved brand experience
Design and build of a robust and sophisticated website
Design and build of a customised booking system
Increased traffic
Improved conversion rate (increased bookings)
Solution
Filtered & Qualified Database
Direct mail campaign for christmas, corporate and leisure promotions
Print collateral
Website
Results
Increased function bookings
Increase enquiries
Increased room bookings
Increased restaurant bookings
Increased qualified database
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Industry : Travel & Hospitality
Scope : Creative Direction,Graphic Design,Brand Strategy,Strategic Marketing,Online Strategy,Website Design,Search Engine Marketing,Email Marketing,Web Applications,Digital Printing,Offset Printing,Animation,Web Hosting,Copywriting
Helped increase business growth by 70%, taking the occupancy rate from 70% to 90% +
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